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Wednesday, October 23 • 11:00am - 12:00pm
Let's Talk Marketing: Marketing Automation - Why & How to Do It? (Part 2)

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We will cover the following:
- Importance of not wasting time on dumb stuff
- How to identify marketing activities that can be optimized and automated?
- Importance of personalization and going beyond {first_name} tags
- Most effective marketing automation tools
- Most effective marketing tools and channels available today

Wednesday October 23, 2019 11:00am - 12:00pm EDT
The Edney Innovation Center